Haier Europe today announced the appointment of Daniele Pugliese as the new Head of Cooling. He will join Haier Europe's Senior Leadership Team and report directly to CEO Neil Tunstall.
Pugliese will be responsible for all business decisions related to the cooling product line, developing and executing a long-term strategy and product leadership roadmap that addresses all market segments and customer needs. Along with his team, he will focus on realizing the company's vision of delivering the best consumer solutions for food management through outstanding preservation technologies, innovative design, and full IoT integration.
Commenting on his new role, Pugliese said: "Haier's global leadership in the cooling sector is a testament to the quality and culture of its team, which has been a key driver of its success. I am honored to join the company and look forward to further expanding its leadership in Europe and delivering even greater value to all stakeholders."
Pugliese brings extensive international experience in marketing and sales across various industries and regions, along with a solid background in strategic consulting. His deep knowledge of the white goods sector and the refrigeration product category makes him the ideal choice to lead Haier Europe's cooling product line.
He will be succeeding Diego Perrone, who was recently appointed as Managing Director for the UK & Ireland.